Bundle all contact channels and data – manage leads easily and centrally
All inquiries can be processed and measured centrally for sales and marketing.
All CRM providers can be integrated
Ready to start in just 5 minutes
No credit card required
Explained in 2 minutes
Do you recognize these challenges?
Call conversion tracking creates transparency
Particularly in the case of a fragmented user journey over several weeks or months, with different contact points (e.g. telephone, email and chat), parts of a customer history are quickly lost. Alternatively, the entire lead cannot be converted due to unclear responsibilities and processing statuses.
Call conversion tracking creates transparency
Particularly in the case of a fragmented user journey over several weeks or months, with different contact points (e.g. telephone, email and chat), parts of a customer history are quickly lost. Alternatively, the entire lead cannot be converted due to unclear responsibilities and processing statuses.
Do you know how your customers become aware of you?
As a result, good leads in particular cannot be assigned to a specific advertising channel and advertising budgets are not optimized. Flying blind in marketing can cost a lot of money, especially for many market participants. Measurability and data are the key to more successful marketing campaigns.
Do you know the lead quality of your customer inquiries?
Does a lead convert faster if it calls directly or comes via the contact form? Are high-priced products requested more via Google, Meta or another advertising channel? This data ensures better advice, more targeted marketing and more satisfied customers.
Do you know the lead quality of your customer inquiries?
Does a lead convert faster if it calls directly or comes via the contact form? Are high-priced products requested more via Google, Meta or another advertising channel? This data ensures better advice, more targeted marketing and more satisfied customers.
The solution in a unique platform
Your benefits with matelso
What matelso is not
The platform for all
More data for your marketing
More fun for your sales
More convenience & quality for your customers
The platform for all
Phone system
Leadscoring
Contact form
Automated customer history
Automatic call transcription
Web- & Video-Call
CRM integration
All-in-one communication cockpit
Real-time dashboard
Integrations for GA4, Google Ads & more
Call Tracking
Appointment booking
Quiz form
Live-Chat
And many other functions await you.
Discover the numerous features of the matelso platform
Workspace
Conversation Points
Queue
Data Distributor
Communication Cockpit
CRM Daten Integration
Lead Value Area
Communication History
Conversation Handling
KI Features
What do I need to be able to use matelso?
Do you have an Internet presence - whether a website or webshop?
Do you have products or services that require explanation?
Are customer inquiries an important part of your sales process?
How does the matelso platform work?
Step 1:
Log in and configure all relevant conversation points in 5 minutes – for marketing.
Schritt 2:
Script kopieren und in die Website einbauen.
Step 2:
Step 3:
Step 4:
Step 5:
Start now for Peak Lead Performance:
The process in four steps
Create a free account
Start free of charge and test all the features. Request your free 14-day trial now.
Store contact options
Enter the desired contact options such as telephone number, e-mail address and, if available, the CRM connection.
Insert script on your own website
Your individual script is created automatically – you can simply copy & paste it directly onto your website – we have provided detailed instructions for this.
Customers, sales and marketing benefit
As soon as the script is implemented, potential customers see all contact options: Telephone, chat and form. At the same time, all inquiries are measured and a history is built up.
Data privacy compliant with matelso
Company & server location in Germany
As a German Martech company, we have set the highest quality standards for our server locations and the associated speed, data security and stability for our customers since our foundation in 2006.
100% GDPR-compliant integration
All customer inquiries are processed in accordance with the General Data Protection Regulation and made available in your matelso workspace. You can find out more in our privacy policy.
Encrypted communication channels
All contact options provided to your users and customers via matelso are securely encrypted.
Data sovereignty at any time
matelso does not pass on your data or the data of your customers to third parties at any time. Especially in times of AI learning, it is important to us to emphasize this quality feature.
10k+ Websites use our Call Tracking
“…with matelso Call Tracking we ensure optimal online marketing performance for all business models …”
“Ideal for measuring calls. Good functionality and usability, great support, relatively unique features…”
“Must have for any marketeer working with call leads! … by now one of the most important decision support tools ever. …”
“… The implementation as well as the cooperation with matelso is uncomplicated and always solution-oriented. …”
“… through the optimizations with Call Tracking, we generated 8% more leads for the franchises …”
matelso platform FAQ
The matelso platform is an innovative SaaS solution that enables marketers to radically simplify their lead management processes. This is how complex data becomes real business success.
Here, interested parties can find answers to the most important questions about our MarTech solution.
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What advantages does the matelso platform offer for marketing?
The cloud-based, turnkey SaaS platform helps marketers in particular to optimize their lead management processes by tracking, analysing and visualizing all data from conversational touchpoints such as emails, (video) calls, chats or forms and making it directly usable. This is because the information from these channels provides hard facts and insights into customers' decision-making and communication processes - and therefore a very high optimization potential for online marketing campaigns and sales.
Is the matelso platform GDPR-compliant?
The matelso platform is compliant with the GDPR. Each contract is only concluded with a signed order processing agreement (AVV). The server location is Germany, which provides additional security in terms of data protection. Furthermore, matelso is regulated by the Telecommunications Act (TKG). This ensures that the platform complies with the highest data protection standards and that users' data is secure.
In addition, the matelso platform works exclusively with first party cookies (including cookie consent query) to ensure user data security. In addition, the platform can also be used if the customer has not given his consent - however, no web data can then be collected and stored.
Darüber hinaus arbeitet die matelso platform ausschließlich mit First Party Cookies (inkl. Abfrage des Cookie-Consents), um die Datensicherheit der Nutzer zu gewährleisten. Zudem ist die Plattform auch einsetzbar, wenn der Kunde seinen Consent nicht erteilt hat – allerdings können dann keine Web-Daten erfasst und gespeichert werden.
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For which companies is the matelso platform suitable?
The matelso platform is of interest to two types of customers:
Companies:
The platform primarily addresses medium-sized companies from the DACH region with 25 - 2500 employees that operate a website and run paid marketing campaigns on it. This target group also relies on leads as a primary source of new business.
Multipliers/agencies:
Here, too, our target customers can be found in the DACH region. These are often service providers and agencies in the areas of performance marketing and lead generation with at least 15 employees.
Can I integrate the lead data from the matelso platform into GA4?
Yes. The matelso platform can be linked to various services such as intelliAd, Webtrekk, doubleclick.
Via these integrations, the collected lead data can be transmitted. In addition, marketers can track incoming leads down to keyword level and integrate them into their reports.