Insights & inspiration for online marketers, CMOs and sales specialistsOn the matelso blog you will find knowledge, stories and news from our topic worlds. Generic selectors Exact matches only Search in title Search in content Post Type Selectors All ArticesAll ArticesAbout UsCall Trackingmatelso platformPress ReleaseSuccess StoriesWebinarmatelso platform Create your lead magnet – attract more customers now!Create your lead magnet – attract more customers now! 9 Oct 2025 matelso platform Website tracking in the automotive trade: Why gut feeling is no longer enoughWebsite tracking in the automotive trade: Why gut feeling is no longer enough 29 Sep 2025 Call Tracking Call tracking in the age of GDPR: Opportunities and challengesCall tracking in the age of GDPR: Opportunities and challenges 15 Sep 2025 matelso platform Optimize your lead management with effective omnichannel strategiesOptimize your lead management with effective omnichannel strategies 15 Sep 2025 matelso platform AI, ChatGPT & Google AI Overviews: How AI SEO will optimize search behavior in 2025AI, ChatGPT & Google AI Overviews: How AI SEO will optimize search behavior in 2025 1 Sep 2025 Call Tracking B2B calls and the GDPR – What is permitted?B2B calls and the GDPR – What is permitted? 1 Sep 2025 matelso platform Smart bidding on Google Ads: 9 (+1) tips for better performance and improved automatic bidding strategiesSmart bidding on Google Ads: 9 (+1) tips for better performance and improved automatic bidding strategies 29 Aug 2025 matelso platform Scaling a full-service digital agency: Making digital agencies successful without chaos or loss of qualityScaling a full-service digital agency: Making digital agencies successful without chaos or loss of quality 1 Aug 2025 matelso platform ChatGPT as a search engine: Without search via artificial intelligence, there would be no success!ChatGPT as a search engine: Without search via artificial intelligence, there would be no success! 22 Jul 2025 matelso platform “B2B LeadGen only works when marketing and sales work together.”“B2B LeadGen only works when marketing and sales work together.” 22 Jul 2025 matelso platform Software Development Kit – the matelso SDK for greater freedom and performanceSoftware Development Kit – the matelso SDK for greater freedom and performance 11 Jul 2025 Call TrackingSuccess Stories Offline conversion tracking: More success with Google Ads & Co – Success story: Measuring marketing outcome at BauzaunweltOffline conversion tracking: More success with Google Ads & Co – Success story: Measuring marketing outcome at Bauzaunwelt 10 Jul 2025 Call TrackingSuccess Stories Over 90% telephone availability at the car dealership: increased sales with call tracking – Autoland success storyOver 90% telephone availability at the car dealership: increased sales with call tracking – Autoland success story 10 Jul 2025 Load More Möchten Sie mit uns in das Lead Management von morgen starten?Überzeugen Sie sich selbst davon, wie die matelso platform for a communication based lead management Plattform Ihr Kundenerlebnis verändern wird. Termin buchen Jetzt starten
matelso platform Create your lead magnet – attract more customers now!Create your lead magnet – attract more customers now! 9 Oct 2025
matelso platform Website tracking in the automotive trade: Why gut feeling is no longer enoughWebsite tracking in the automotive trade: Why gut feeling is no longer enough 29 Sep 2025
Call Tracking Call tracking in the age of GDPR: Opportunities and challengesCall tracking in the age of GDPR: Opportunities and challenges 15 Sep 2025
matelso platform Optimize your lead management with effective omnichannel strategiesOptimize your lead management with effective omnichannel strategies 15 Sep 2025
matelso platform AI, ChatGPT & Google AI Overviews: How AI SEO will optimize search behavior in 2025AI, ChatGPT & Google AI Overviews: How AI SEO will optimize search behavior in 2025 1 Sep 2025
Call Tracking B2B calls and the GDPR – What is permitted?B2B calls and the GDPR – What is permitted? 1 Sep 2025
matelso platform Smart bidding on Google Ads: 9 (+1) tips for better performance and improved automatic bidding strategiesSmart bidding on Google Ads: 9 (+1) tips for better performance and improved automatic bidding strategies 29 Aug 2025
matelso platform Scaling a full-service digital agency: Making digital agencies successful without chaos or loss of qualityScaling a full-service digital agency: Making digital agencies successful without chaos or loss of quality 1 Aug 2025
matelso platform ChatGPT as a search engine: Without search via artificial intelligence, there would be no success!ChatGPT as a search engine: Without search via artificial intelligence, there would be no success! 22 Jul 2025
matelso platform “B2B LeadGen only works when marketing and sales work together.”“B2B LeadGen only works when marketing and sales work together.” 22 Jul 2025
matelso platform Software Development Kit – the matelso SDK for greater freedom and performanceSoftware Development Kit – the matelso SDK for greater freedom and performance 11 Jul 2025
Call TrackingSuccess Stories Offline conversion tracking: More success with Google Ads & Co – Success story: Measuring marketing outcome at BauzaunweltOffline conversion tracking: More success with Google Ads & Co – Success story: Measuring marketing outcome at Bauzaunwelt 10 Jul 2025
Call TrackingSuccess Stories Over 90% telephone availability at the car dealership: increased sales with call tracking – Autoland success storyOver 90% telephone availability at the car dealership: increased sales with call tracking – Autoland success story 10 Jul 2025
